My SCRAPBOOK (సేకరణలు): A COLLECTION of articles in English and Telugu(తెలుగు), from various sources, on varied subjects. I do not claim credit for any of the contents of these postings as my own.A student's declaration made at the end of his answer paper, holds good to the articles here too:"I hereby declare that the answers written above are true to the best of my friend's knowledge and I claim no responsibility whatsoever of the correctness of the answers."

Sunday, July 20, 2014

1574- How the media is manipulating us and messing up our lives!

Soul Repair thru Art Therapy- the book +counseling's photo.
Subliminal Conditioning the mess.
The last century after the Great War, saw relatively a period of technical growth and a unified market at peace. So all countries could manufacture goods and sell in a larger market than had existed ever before. The wars had devastated large populations and there was great hunger for more. This is when with the reach now available to the media, also was growing thru unheard of mediums of travel by air, television and color photography and printing. There was a great jump in the people who could read and earn well. So there were buyers.
The marketers immediately saw the potential that was opening up. They centered and focused on sex but couched it in the word LOVE. This is how they made the people see things: to win over “love”, give gifts, make yourself smart and presentable – this translated into gifts, clothes, cosmetics, dine-outs picnics and all things needed to show-off. This would then result in marriages; which in turn gave rise to more sales for the homes, and when the babies came along, it was bonanza for the sellers. It was an unending stream of buyers and a long list of desires waiting and begging to be satisfied. Everyone had to have a car!
The aspirations grew but unfortunately most of us are not made for this competitive life and keep up with the Joneses. Envy, rancor became rampant. Individuality, independence & unrestrained freedom was aimed for and aloneness was wanted but at the same time so was “love” - a kind of living in a group without wanting to be part of it.
Imagine everyone living precariously on the edge of self-centeredness but depending on each other, knowing well that they need each other but not wanting to acknowledge this fact. A potent brew to bring pain in one’s life is as I see it.
The media was becoming more and more refined with better and cheaper gadgetry and dreaming up more and more occasions for happiness. The reach was growing and the middle class was ecstatic with its possessions.
They were being bombarded from all sides, specially the movies and the stars to adopt more classy styles of living. The trap was well laid and the whole world fell into it with a thud – never realizing that they had been subliminally manipulated into this state.
This gave rise to stresses, poorer health, broken dreams and disappointments and psychotic break-downs. We literally sold our souls and paid for it like we were giving out dowry for the pleasure.
This mess now demands clearing up.
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